Application Stories

Polymedia Drives Formula 1 in Baku

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Baku Maiden’s Tower

Formula 1 Grand Prix Europe took place in June 2016 in Baku, Azerbaijan. Polymedia served as the visualization contractor for Eurodesign, the general contractor for electronic provision (from public address to security systems) at Baku City Circuit.

Formula 1 has become the most exciting international event in Baku city life, and for both of the companies was one of the most challenging and complex projects - that’s why all the audiovisual preparation had begun almost a year ago.

Huge LED screens polyLED were installed in spectator and entertainment areas throughout the entire 6-km route of the race. The total area of all the video panels was more than 500 square meters and the biggest screen reached 45 sqm.

Elena Novikova and Rufat Mamedov

Screens and mounting constructions had been specially designed for the event. Polymedia specialists and engineers were able to comply with all requirements for the project, even the most difficult ones to perform: easy mobile installation, strength, safe design and small installations area at the same time.

Weather conditions such as strong winds and baking sun were the most challenging aspect of the installation. Wind-resistant and anti-vandal screens on the DIP-diodes with a pixel of 10 mm perfectly suited to withstand Baku’s harsh sun. Each screen was connected to the control system, which allowed the operator to track operability of the screens at any time.


“We repeatedly checked all the equipment before the start of the show. All the equipment for the racing electronics, including LED, has been specifically assembled for the test operation on a scale of 1:1. The project was a success largely due to the coordinated work of our professionals, Eurodesign team and also to the detailed preliminary design”, says Elena Novikova, CEO at Polymedia. [Shown in photo with Rufat Mamedov.]

“Polymedia was in charge of a full range of works – manufacturing quality control, supply, installation, commissioning and configuration of audio-visual equipment, and even technical support provision during the event. Nowadays it is difficult to find a company that can perform such a complex AV project. We are pleased that Baku has an audiovisual system integrator of such professional level, and look forward to working on new and interesting projects together. On behalf of our company, I thank the whole team that worked on the "Formula 1" project for the professional work! " comments Rovshan Ahmadov, Technology Director at Eurodesign in Azerbaijan.

Go Eurodesign

Go Polymedia

What’s Running Europe’s Ice Hockey Stadiums?

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Ice Palace St. Petersburg

Score! The International Ice Hockey Federation (the pro hockey sports body) has published annual attendance figures for European hockey leagues during the 2015/2016 season-- and 9 Colosseo venues placed in the ranking. And 4 of them in the top 20.

ColosseoEAS (based in Bratislava, Slovakia) specializes in LED design, multimedia and statistics solutions for sport venues. Their integrated system approach allows stadium and arena owners to input all data from any source into one platform.

Their solution automates tasks, reduces redundant operations and distributes native information to a variety of devices like LED screens, IPTVs, advertising fasciae, mobile applications and even wearable devices. Colosseo combines the latest LED lighting technologies with sports, advertising and stadium entertainment.

For one example of the Colosseo reputation, Brian Ballard (CEO at APX Labs, USA) talked about the Colosseo installation at the Verizon Center in America, “Colosseo is the most feature rich, open, and complete content distribution system we've seen to date. Its deployment at the Verizon Center enabled us to efficiently integrate our Skybox platform for Google Glass with live content and give fans a whole new level of engagement. It really is a professional grade system with fantastic support.”


The Colosseo claim to fame is their status as only company in the world to have implemented four, real-time biometric facial recognition systems to enhance stadium security (Slovnaft Arena in Bratislava, Spis Arena in Slovakia, Krakow Arena in Poland and Petrovsky Stadium in Russia). And the significant point here is how ColosseoEAS recognized early on that security can be intrinsicly linked to digital signage: after all, in most sports defense is equally important to offense.

The most successful Colosseo venue (ranked 4th) is the Ice Palace in St. Petersburg [shown above in photo], a home venue for the KHL’s SKA St. Petersburg, equipped with the Colosseo Biometric Face Recognition System and Single Media Platform to cater to an average 11,789 fans per game.

The next Colosseo venue on the IIHF list was O. Nepelu Stadium in Slovak Republic-- Colosseo’s signature venue with an average of 8819 visitors per game (ranked 12th).

The next two Colosseo venues in the rankings are in the Czech Republic – Kometa Brno at DRFG Arena (14th) and Sparta Prague (18th) in O2 Arena, followed by another two teams from Switzerland – Lausanne HC (25th) playing at Espace Malley Arena and Geneve Servette (26th) at Patinoire des Vernets.

The success of the Slovakian team HC Slovan playing at O. Nepela Stadium has helped Colosseo’s reputation just as Colosseo significantly contributes to its safety via a biometric access control system. Their technology increased stadium safety (as well as improving infotainment and fan engagement) and that inspires more fans to attend regularly to support their home club.

It proves the point: in hockey arenas, security is important to everyone who gives a puck.

Go ColosseoEAS

World's Largest Stationary Projection Diorama

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World's Largest Stationary Projection Diorama

Boris Yeltsin

The life of Boris Nikolayevich Yeltsin, the first President of the Russian Federation, is celebrated by the opening of The Boris Yeltsin Presidential Center in Ekaterinburg—with Russian President Vladimir Putin and Prime Minister Dmitry Medvedev taking part in the opening ceremony

More than 30,000 exhibits and 13,000 photos are on display (and a lot of AV equipment) went into this $76 million project that started in 2011.

Since 2012, AV systems integrator AudioVideoSystems LLC has been designing the Multimedia section of the project.

The project for equipping Yeltsin Centre became not just a part of their daily business, but a world-class challenge with an unprecedented level of technical complexity of the project.

Together with Boris Yeltsin Presidential Center representatives and project team members, AudioVideoSystems experts designed a package of technical documentation. They demonstrated the solution for media screen using projectors of different manufacturers right on the site. In addition to the meetings and consultations there were organized business trips to Japan and China.

Yeltsin Center2

Yeltsin Center project includes a number of subject areas, with each area distinguished not only by functional, but also by aesthetic characteristics and technical requirements.

AudioVideoSystems installed the technical equipment for the “Atrium” and the “Temporary Exhibitions Gallery.”

In the Atrium, they installed the world's largest stationary projection diorama—created by 30 crosslinked projectors producing an image on a curved surface 61.2 meters long and 9.7 meters high. The video is accompanied by sound: L-acoustics loud sound system is used during events, Bose speakers broadcast background music and voice announcements on floors 1-3.

Video projection is made from 6 points by groups of 5 Panasonic projectors fitted at the second floor. Background sound system is intended for playback of audio tracks to the video demonstrated at the screen and also for music broadcasting and voice announcements while the screen isn’t used. The speakers’ volume is adjusted separately for each floor. Amplifiers allow to use the system during performance taking place on the mobile stage. The system is built on Bose acoustics.

Video surveillance system in the Atrium is built on special Panasonic cameras. Installed software enables the operator to use many functions managing cameras and processing the resulting video.

Sound amplifying equipment is installed behind the screen. Sound amplifiers and 6 groups of L-Acoustics speakers are evenly placed along the wall. 12 speakers from the same manufacturer are installed under the screen.

For the purposes of event organizers a mobile stage can be mounted. The stage consists of aluminum catwalks. The stage is equipped with concert sound, light and control systems from leading manufacturers: Yamaha, L'Acoustics, Martin.

The switching system is based on professional equipment. All connecting points for sound and light equipment on the mobile stage can be completely dismantled and stored in special cases, thus preserving the aesthetics of the interior.

Go AudioVideoSystems LLC

Go Opening of The Boris Yeltsin Presidential Center

Wavetec: Latin America Puts Stock in Displays

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Mexico Stock Exchange

Wavetec completes the largest installation at Mexico Stock Exchange. Combined in total, 150 m² of ultra-bright LED display was installed-- using 4mm and 10mm pitch.

Wavetec steered the project to install a 40 meter long LED Ticker on the front of Mexico Stock Exchange’s building. Thomson Reuters, sponsored the project and provided support to renovate the displays at the Exchange.

Based in Dubai, Wavetec has successfully managed successful projects, screens installations and system integrations in more than 25 stock exchanges in Spain, Chile, Peru, Qatar, Bahrain, Saudi Arabia, Oman, Dubai, Nigeria and Kenya. It provides financial market displays that enable real-time information dissemination to financial institutions.

Mexico Stock Exchange Display

During the first phase of the project, Wavetec installed an 8 m² screen in the “authorities balcony” and a full color, 360° curve indoor LED Display with a resolution of more than 3 million pixels, reaching 54 meters around the perimeter of the stock exchange’s trading floor.

In the second phase, a 40 meters curved LED Ticker covering the front of Mexico Stock Exchange's symbolic building was installed. This state of the art display technology ensures outstanding brightness and durability throughout the years. Both the indoor and outdoor displays ensure high brightness even when exposed to bright sunlight or outdoor harsh climatic conditions.

Donatello Suite, Wavetec’s turnkey enterprise level software is also integrated at Mexico Stock Exchange offering advanced tools for canvas design, and data and content management (for example, changing stock prices on the fly. The system also offers performance monitoring and reporting features.

Go Wavetec at the Mexico Stock Exchange

Christie & Barneys Create a Chillin’ Consumer Experience

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Winter Brilliance

We don’t usually cover any case studies outside of EMEA, but when it is this “cool” we have to call it to your attention.

Christie once again is partnering with the famous U.S. retailer Barneys to create a one-of-a-kind holiday window display on New York City’s glamorous Madison Avenue.

Barneys are visionaries in designing retail experience for today’s savvy consumer, using technology and creativity to enrich their brand in the age of bricks vs clicks.

This Christmas season NYC retailer used Christie’s digital lighting effects to map to a special-ordered Dale Chihuly glass sculpture entitled Winter Brilliance. Chihuly has led the avant-garde in the development of glass as a fine art and his work is included in more than 200 museum collections worldwide.

Winter Brilliance combines several star-like chandeliers and towers within a darkened window space, giving the impression of ice crystals frozen midair. It marks the first time Chihuly has used 3D digital mapping and choreographed lighting to illuminate an installation.

At Barney’s, this choreographed projection of light creates the illusion of ice, snow, and moonlight, adding a fluid and kinetic quality to the sculpture.

The lighting cycle starts with pure white before moving into a sequence of snow flurries, ending in fiery display of red and yellow light projected onto the 700 hand-blown glass “icicle” elements. The scene is an interpretation of fire and ice, relating to the heating and cooling of the glass making process. The choreographed projection is accompanied by a modern adaptation of a score by Claude Debussy, one of Chihuly’s favorite composers.

Making Winter Brilliance

Christie is also present in a second holiday window display at Barneys, Arctic Chase, created in partnership with Lexus, that features penguins perched atop miniature cars navigating a winding winter road. An animated short film by Invisible Light Network entitled Stay Cool is shown on a video wall composed of 2X4 Christie FHD461-X flat panels.

A third window display features slowly evolving ice castles, while a fourth display treats pedestrians to live ice carving demonstrations. Altogether, the windows produce an immersive visual narrative that engages pedestrians in a dramatic way, creates conversation, and leads them into the store.

The holiday windows will be on view at Barneys New York flagship store through January 3, 2016.

Dennis Freedman, creative director, Barneys New York, notes “In addition to their high-performance technologies, Christie brought a lot value and expertise from the conceptual and creative perspective, and it has worked out to be an incredible collaboration. To watch how they work to create the content and the effects was extraordinary.”

“Projection mapping upon 700 pieces of hand-blown glass has never been done before and is very difficult to replicate. It’s an enormously creative and technical accomplishment, and is the kind of successful ‘art-meets-retail experience’ that we’ll see emerging all over the world in the next few years,” explains Sean James, VP, Christie Global Professional Services.

Through its Christie THREE SIXTY unit, Christie provides best-of-class experience design, content creation and content management solutions for next-generation digital media installations.

This Christie THREE SIXTY team developed digital 3D lighting experience concepts and content for Chihuly to review and approve. This was all new technology for Chihuly and his team and Christie reports he was both surprised and happy with the results.

Go Christie Digital Systems

Watch the “Winter Brilliance” Video

Auchan Adds 73 Screens by ViaDirect

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Auchan Group opened its new shopping center, Les Saisons de Meaux, with 73 monitors dedicated to Immochan combining touch screens, digital signage and interactive applications.


The largest single-site installation ever for ViaDirect, the company installed the digital in-store advertising screens, highlighting the mall's promotions and advertisers' content. ViaDirect has implemented the BroadSign display solution.

The 47 digital signage screens are placed at strategic locations:

  • •2 totems outdoor 55'' are located in the Drive. They are resistant to temperature fluctuations, rain, dust, sun, cold and enjoy a high brightness display
  • •10 totems indoor 65'' including 6 dual-screen totems produced by ViaDirect scattered throughout the mall
  • •11 screens 48'' above checkout and 18 screens 55'' hanging above the shelves of Auchan hypermarket

The facility was equipped with a solution to make measurements of audience and behavioral analysis.

The mall features the Aushopping label reflecting the values of fun, daring, sharing and proximity desired by Immochan to create a new vision of trade, physical and digital.

In order to achieve this digital approach, the company asked ViaDirect to create several digital installations for the Les Saisons de Meaux:

  • 2 interactive children playgrounds with six 15'' multitouch screens with a wide range of classics games and 2 children "huts" with 46" screen for cartoon broadcasting
  • 1 relaxation area consisting of a 40'' screen broadcasting a series of soothing pictures
  • 2 multi-touch coffee tables for reading various magazines
  • 2 kiosks with a filtered internet access and the ‘Pyro Jump’ game, inspired by the successful smartphone game.
  • 1 Game Wall. The equipment consists of two 7" multi-touch remotes to play alone or in a 1 vs 1 mode on a big 46'' screen facing the players. The first game is a variation of the famous Tetris and others will follow in the coming months.

ViaDirect has produced the furniture, integrated the hardware, and developed the software programs for all these devices.

ViaDirect also produced and installed six 40'' wayfinding kiosks.

ViaDirect provides maintenance services:

  • Systematically installed in their digital equipment, the VDBox ensures the electric remote control, data security, supervision of equipment and software and outsourcing.
  • The VD Monitor software supervises the status of all the equipment and the incident management with geolocation.
  • The Parisian technical department manages dozens of partners in France and Europe to intervene for the client. They detect incidents in 2 hours and solve most of them in one day.

Partners in France and also internationally, ViaDirect and Auchan/Immochan have collaborated on 20 projects in two years.

Go ViaDirect and The Auchan Group’s New Shopping Center

Absen Flying High with Airport Solutions

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Clear Channel Norway

Absen European Managing Director Ruben Rengel calls it "one of the most accomplished digital signage solutions in a European Airport to-date.”

The three large-scale airport screens in Norway (Stavanger, Bergen and Trondheim) fortify the relationship between Absen Europe and Clear Channel Norway (CCN), a leading Scandinavian out-of-home advertising company, who have opted for Absen solutions on several other installations in Norway.

Utilising Absen’s AI03 3.9mm pixel pitch panels, an impressive 57 square metre screen was recently installed in the luggage arrival hall in Stavanger airport (Sola) on the west coast; another 20 square metre screen was deployed in Bergen (Flesland) in the departure lounge, while a seven square metre screen was fitted in the luggage arrival zone in Trondheim airport, Værnes.

Content on each screen is run by a computer and a special graphic card with four DVI outputs.

“The Stavanger installation in particular was a wish from CCN to install a high resolution, high impact screen for the end user, in an attempt to satisfy and attract high profile advertisers,” commented Rengel. “The 57 square metre screen not only gives a great opportunity for advertisers to get their message across, it serves as a fantastic reference for CCN expertise in providing state of the art digital signage solutions.”

Although CCN has contracts with seven airports in Norway for digital signage solutions, LCD has traditionally been the panel of choice for the installers. That is, until CCN discovered the potential of Absen’s LED panels. “Image quality on the screen is undoubtedly one of the best we’ve seen in the world,” says Jonas Michael, Head of Digital Development and Operations at Clear Channel Norway.

“We have tested a lot of brands and we realised that Absen had one of the best quality LED panels on the market at a price that is competitive, so the decision to deploy LED screens of various sizes for these airport projects was a no brainer.”

As several car manufacturers and oil industry companies had already lined up to advertise on the large 57sqm screen in Stavanger Airport, the pressure was on CCN to find a panel of the highest quality within its budget constraints.

Just as important for CCN, however, was reliability. One of the methods with which Absen has enabled CCN to enjoy such peace of mind is by developing a SNMP (single network management protocol) monitoring solution. The monitoring protocol - which counts 3500 digital assets in Norway (switches routers, internet connectors, panels, screens) - gives information about LED panel failure, heat emission, and other such panel statistics which are then sent to the CCN remote monitoring server.

“The Absen LED panels are not just well performing, they offer reliability as standard - and we can prove it with Absen’s SNMP system,” commented Michael. “Because we can see that the failure rate of the LED panels are extremely low, its makes CCN even more confident in investing in the Absen brand. The SNMP is a great example of Absen’s capacity to listen to feedback and come back with even better solutions. To be able to count on such a level of performance and reliability gives us peace of mind.”

Go Absen Flying High in Norway

Banking on Digital Signage Solutions

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BCI Bank

The leading bank in Chile recently opted for a Wavetec digital signage solution to improve corporate communication at their training academy.

BCI Bank, Chile is a prestigious bank with over 300 branches across the country. As part of continuous employee training, learning and development, BCI Bank Academy was established.

For the bank’s Academy, it’s a daily challenge to promote corporate values and disseminate BCI leadership culture to employees. BCI requested a versatile and flexible solution for collaboration that could allow its employees to modify and update the canvas data displayed on the installed displays.

Wavetec installed several digital signage solutions: stepping into the Bank Academy, employees see a 4×1 video wall consisting of four 46” professional displays with 5mm thick frames, where daily and weekly activities and time schedule can be viewed.

The solution allows information to be updated by the BCI Bank’s employees when required. An entire wall displays a large timeline graphic, which presents the bank’s history in a creative and illustrative way.

BCI Bank wall

Wavetec also installed an ultra short-throw projector to screen media content at a distance of 11.8” from the wall, and with a projection size of 100 inches. This installation will broadcast the ongoing projects and people involved with BCI Bank in the form of changeable content on a daily basis.

To enable management to get an easy and direct access to feedback from those attending BCI Bank Academy, Wavetec added two 55” touch displays. Employees can digitally type their comments and opinions about the training experience on each screen.

Lastly, Wavetec installed three professional 40” displays for continuous use, all across the academy, where a combination of media content are broadcast such as the Bank’s corporate channel.

Due to the Academy’s specific need, the Digital Signage solution is centrally managed by Wavetec’s Donatello Suite* software, which refers to specialized technical support service that remains attentive to Academia BCI’s demands.

Headquartered in Dubai’s Silicon Oasis, Wavetec has other offices in in Barcelona, Karachi, Lima, London, Nairobi, Riyadh & Santiago. After more than two decades of innovation, Wavetec enjoys a presence in over 70 countries with its information display solutions installed at 22 leading financial markets around the world.

Wavetec is ISO 9001:2008 certified, a Microsoft Gold certified partner, and a business partner for IBM and Cisco. Wavetec offers customized solutions, especially in transforming customer service areas in diverse industries such as stock exchanges, brokerage houses, airlines, mass transit, retail, banks, entertainment, and healthcare. Customers include BCI Bank, Interbank, Barclays, Emirates Airlines, Tesco, and LIDL Germany.

Go Wavetec

ONELAN Breaks the Ice at GoSaariselkä

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GoSaariselkä saw a need to display information relating to its tourist services and activities. Located in northern Lapland, Saariselkä in Finland is a popular tourist destination, providing activities such as skiing, hiking and spa.

ONELAN at GoSaariselka

Why digital signage

GoSaariselkä wanted a display solution capable of operating in very challenging conditions where artic temperatures may drop as low as -40 degrees Celsius.

Avek Esitysratkaisut Ltd. was chosen to provide a kiosk solution that could be callled "the most northern touch info screen in the world." 

What is installed

Two ONELAN Net top box (NTB) 630 media players are installed driving two 46" portrait screens on a two-sided kiosk (one side features a touch screen).

Benefits of installing digital signage

By ordering both the equipment and configured software from the same provider, the risk of any problems occurring has been minimised. It has also enabled the system to be installed very quickly, essential when the temperatures are so cold. The kiosk worked instantly-- eliminating any need to restart the system in freezing conditions.


As ONELAN has a large customer base, GoSaariselkä knows software will be kept regularly updated. ONELAN's system is easy to deploy and Go Saariselkä also wanted the ability to divide the content into many different zones. The client also apperciates  the automatic software updates.

The result

"The kiosk has now been in operation for a year. On the few occasions we have needed ONELAN technical support, we have been helped at short notice. If we could improve anything, the user interface could be modified to be even easier to use. Overall, I can recommend ONELAN to everyone who needs a digital signage solution. In our opinion, ONELAN is the best software for such kiosk information systems," says GoSaariselkä.

Go GoSaariselkä