Display and Projection

Hey, That’s Not a Samsung! It’s a Barco…

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Faux Samsung Display

Last week we ran a news item about a Samsung promotion at Emaar’s Dubai Mall. We’re repeating the photo here because it seems like we were duped by an over-zealous PR action.

True enough that Emaar Retail has signed a contract to run Samsung promotions at the Dubai Mall and broadcast over the large screen over the famous “ice rink in the desert.”

The release read "Bringing a new dimension to outdoor advertising, the Olympic-sized Dubai Ice Rink features a giant LED display of Samsung branding…”

“A a giant LED display of Samsung branding .” That apparently is true but only in the sense that in this promotion, Emaar Retail accepted money from Samsung (as part of a larger retail promotion) to throw a Samsung banner over a LED display made by Barco…

Hence the Samsung logo on top of the screen in the photo, as well as the Samsung logo showing on the screen…

Unethical? Definitely a lack of judgment on all sides: the PR company that deliberately added obfuscation, Emaar Retail as their client, and even the regional Samsung office for not recognizing they crossed the line between good promotion and bad taste.

Faux me once, shame on you. Faux me twice, shame on me.

Go Barco displays at the Dubai Mall

European Premiere of Tridelity 3-D Real Time Conversion

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Plug & Play 3-D monitor

For the European Premiere of its live-streaming solution, Tridelity will present at VIRTUAL EFFICIENCY CONGRESS 2011 (VEC) in Germany an autostereoscopic Plug & Play 3-D monitor able to convert 2-D signals in real time. For the first time, says the company, it is possible to display 3-D independently from content; it does not matter if these signals come from TV, Blu-Ray, game console or a computer.

Its autostereoscopic 56” Quad HD Display allows displaying 3-D in four times full HD resolution without glasses. The QHD display receives the volume data with help of the “Tridelity TT-Drivers” which enable the visualization of 3-D content without prior conversion of the data. The driver supports the Open Graphics Library (OpenGL) and therefore most professional applications available on the market.

Go Tridelity

Hitachi BZ-1 Ultimate: Interactive Projector at InfoComm MEA

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Hitachi BZ-1

In Dubai at InfoComm MEA, Hitachi hopes to transform collaboration in business meetings with its new Hitachi BZ-1 Ultimate Interactive projector, a quick intuitive solution designed with corporate users in mind.

The BZ-1 incorporates built-in infrared and ultrasonic sensors that, when integrated together with the bundled Hitachi software or a customer’s existing interactive software suite, facilitate full interactive capabilities. By removing the cost of upgrading existing whiteboards, this approach opens up a world of interactivity for large numbers of business and commercial users.

In environments where people use systems relatively infrequently it is critically important that all aspects of operation are easy to learn and repeat, so for example, the BZ-1 features one-click functions for print and email. Users in meetings or any collaborative environment are productive immediately and can instantly capture ideas and detailed outputs. As the projector acts just like any other integrated device such as a mouse, users can carry out the majority of tasks and interact with most software without returning to a PC.

With a feature set specifically for the interactive needs of corporate users, the compact BZ-1, like the other models in the Ultimate range, is intended to be easy to install and easy on the environment.

Go Hitachi BZ-1

First Large-Screen Glasses-free 3DTV

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55ZL2

Toshiba announces what it says is the first large-screen glasses-free 3DTV at IFA 2011-- the 55ZL2, a 55" set with a 3D effect viewable from a large viewing angle.

The 55Zl2 divides the viewing area into x9 separate regions, using a number of lenses to redirect two different views in different directions per viewer.

However, the set requires setup before viewing-- face-tracking software needs to detect viewer positions before adjusting the picture accordingly.

It handles resolutions of up to 3840x216, boosting 2D content resolutions using Resolution+ technology.

Toshiba also includes Smart-TV functions, such as the cloud-based Toshiba Places platform and Personal-TV applications.

Go Toshiba 55ZL2

A Vogel’s Motorized large display trolley

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PFFE 7110

Especially for large LCD/plasma displays and large touch screen displays Vogel’s designed the PFFE 7110 motorized height adjustable trolley. It is ideal for use in schools, businesses, office centres and video conferencing. The operation of the PFFE 7110 is extremely quiet and smooth. The touch screen trolley can be used for displays up to 85 inches and 160 kg.

Two internal motors give the PFFE 7110 display trolley a height adjustment range of 50 cm. In de back there is space for a PC, cable socket and cable over length. The wide wheelbase and large casters make it very stable and safe. Add the Connect-it display interface matching your display. The display interface is not included as varies for each display.

Go Vogel’s PFFE 7110 motorized height adjustable trolley