Digital Signage Players

Advantech Adds TD Maverick

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Barco’s Sid Stanley and TDMaverick’s Jon Sidwick

Birds of a feather flock together so it’s no wonder that Advantech (one of the digital signage hardware companies with its background in IT) adds TD Maverick to its European sales network (the ProAV specialist business unit of IT broadliner, Tech Data Europe).

TDMaverick celebrated 20 years in business this year [Photo of Sid Stanley, Channel Manager EMEA for Barco, presenting a birthday cake to Maverick’s European Director, Jon Sidwick at ISE 2013] and, a timeline that took it from a fledgling distributor with 6 employees, to its claim as “the largest audiovisual specialist in Europe” selling across 14 European countries (and with successful divisions of its own: Hotlamps and Vision).

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Add Audio Content to Digital Signage

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ExXothermic

Shhh…quiet, they are still in stealth mode. But ExXothermic, a new Silicon Valley company, invited guests at InfoComm to view its system for venues with muted TVs; they deliver a personalized audio experience directly to patrons’ smartphones or tablets.

Stealth mode or not, you can find their Streamcatcher app already in the iTunes store…for free.

With ExXothermic ,users at sports bars and casinos can now listen to their favorite game while they watch the game on that publicly-muted TV.

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3M Exhibits Wide-ranging Multi-Touch Portfolio

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PCAP multi-touch display

3M exhibited its latest Projected Capacitive (PCAP) multi-touch display concepts and wide product portfolio at KIOSK Europe Expo (KEX) 2013. The now available 21.5” commercial grade chassis for interactive applications was demonstrated alongside the new 46” chassis display.

Visitors to the stand also had the opportunity to get hands-on with a 46” collaborative multi-touch table concept and a vertically mounted 55” multi-touch prototype display.

Additional products addressing OEM design challenges and kiosk and enclosure integration were also on the stand, emphasising 3M expertise in a variety of vertical markets, including retail point-of-sale, point-of-information, gaming and amusement, AV, digital signage, medical and industrial.

The 21.5-inch 3M Multi-Touch Display C2167PW, available since May, was exhibited at KEX showing visitors its ability to combine multi-touch performance, high-definition graphics, ultra-wide viewing angles, flat front surface product design and all-steel frame into a fully integrated, commercial grade multi-touch chassis device.

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$2.3 Billion a Year Wasted. That’s a lot of DOOH.

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CCO

How do you quantify wasted opportunity?

Digital out-of-home advertisers lose up to $2.3 billion a year because their campaigns fail to use the unique features offered by the medium, according to a study from Clear Channel Outdoor.

Clear Channel Outdoor, a leader in digital out-of-home, operates some 4700 digital screens in 18 global markets. The company says 3 out of 4 campaigns run on digital screens do not use digital features and capabilities to their full potential-- and advertisers lose billions in potential revenue as a result.

Clear Channel Outdoor sampled activity across its global network of digital screens, calculating that just 1 in 4 campaigns were maximizing the benefits offered by digital technology. With the worldwide digital out-of-home sector valued (by Kinetic) at $3 billion, this equates to $2.3 billion worth of ‘digital asset wastage.’

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Visix RoomBoard Announced

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RoomBoard

Visix’s newest room sign, called RoomBoard, is a touchscreen way-finding solution that shows room availability, allows scheduling at the screen and integrates with MeetingMinder conference room signs – and it’s on rAVe’s InfoComm Top 10 Tour!

The RoomBoard is custom-built with the client’s logo, colors and map. Maps are interactive and room availability is instantly recognizable with available rooms in green and busy rooms in red. Point-to-point directions and event schedules can be included, or content blocks can play back standard playlists.

Room availability is fed by a scheduling application, and a hot spot can be incorporated to launch either Microsoft Exchange or EMS, allowing viewers to schedule rooms right at the RoomBoard.

Clients can integrate the RoomBoard with MeetingMinder room signs – all being fed by a central scheduling application and all allowing scheduling at the display – for an enterprise-wide scheduling solution.

Go Visix RoomBoard