RMG Launches WayView for Interactive Wayfinding

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RMG WayView is a wayfinding software designed to help visitors easily find their way between floors and buildings-- and to help building owners and operators maximize their tenants’ engagement with the service. WayView can easily be managed by an organisation’s designated administrator. With its simple 3-step process that does not require any coding (Create. Route. Publish), anyone can keep your WayView solutions up-to-date in a matter of minutes.

The advanced path finding feature allows administrators to create multiple, customised paths and provides your visitors the convenient option of receiving their paths via text message.

If you are using RMG’s Korbyt, WayView is completely integrated with RMG’s state-of-the-art visual communications CMS platforms, Korbyt and ES. You can make WayView an integral part of your enterprise wide communications strategy and manage your cross-platform digital signage networks from one central location any time and from anywhere through the cloud.

Or you can run it as a stand-alone.

RMG WAYVIEW

Either way RMG understands that wayfinding can be much more than a tool to guide people around a venue or premises: WayView is built to allow flexible integrations with any third party system or database including SMS, Bluetooth, NFC, wi-fi, websites, mobile beacons, advertising platforms and the Korbyt ES and CMS platforms.

It allow users to request and receive information directly in their email or mobile phone. Connect people’s routes to live promotions, e-commerce shops and online shopping carts for a seamless retail experience. Banner and full screen advertising within WayView provides a powerful tool to put brands in the spotlight.

WayView also serves as a customer acquisition tool by allowing visitors to opt-in to store specific loyalty programs for permission-based marketing activities.

WayView’s multi-touch interface provides users with familiar touch-screen experiences for easy navigation.

Here are some of the features that make Wayview a versatile enterprise solution for retail malls, hotels/resorts/spas, theme parks, events and trade shows, smart cities, airports, ports and stations, colleges and universities, corporate campuses…

  • Multiple end points: Run the solution on stand alone or connected screens, kiosks, interactive LED displays or any possible visual end point that best suits your venue and communications strategy.
  • 2D, 2.5D as well as 3D visuals: RMG’s team of visual design experts provides detailed 2D, 2.5D or 3D mapping of the venue in detail.
  • Mobile compatible: Send live location based instructions straight to visitors mobile phone and provide them with the ability to design their perfect efficient journey. Visitors can also use the WayView mobile app for increased usability.
  • Fully Interactive: Allow visitors to fully interact with the WayView system and receive any additional information they desire as well as leave comments for their peers. Embed social media for an even more immersive experience.
  • Multi-lingual interface: The WayView system is standard available in a wide range of languages making a global implementation quick and cost-effective.
  • Events management: WayView provides a very clear and easy to use events calendar informing people in a dynamic and pro-active way of current and upcoming interesting events
  • Multimodal Navigation: Create alternate routes based on specific user characteristics, such as wheel chair friendly itineraries for example.
  • Built in advertising engine:With robust built-in advertising capabilities, IVS WayView allows owners to incorporate store or dynamic promotional information, including special offers and events, along a visitor’s route.

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