Display and Projection

IKEA Furnishes Steam with VR App Solution

  • PDF

IKEA VR EXperience

IKEA launches a pilot virtual reality app, the IKEA VR Experience, that helps to re-create a kitchen shopping and refurbishing experience. It is the first time the giant Swedish furniture retailer (previously they experimented with AR app) introduces a VR solution to its customers.

The IKEA Group has 332 stores in 28 countries. There are also more than 40 stores run by franchisees outside the IKEA Group. The IKEA Group had 771 million visitors during FY15 and 1.9 billion people visited IKEA.com.

“Virtual reality is developing quickly and in five to ten years it will be an integrated part of people’s lives. We see that virtual reality will play a major role in the future of our customers. For instance, someday, it could be used to enable customers to try out a variety of home furnishing solutions before buying them,” says Jesper Brodin, MD at IKEA Sweden and Range & Supply Manager at IKEA Group.

The app is for HTC Vive and is found on Steam, a digital distribution platform developed by Valve Corporation offering digital rights management (DRM), multiplayer gaming and social networking services. This app was developed in collaboration with French company Allegorithmic (they make 3D software used in VR, film and even architecture visualization) and with Epic Games (Unreal Engine 4).

Using an HTC Vive headset to bring the user to a virtual real-size IKEA kitchen, consumers can explore one of three differently-styled kitchen room settings. The user can change the color of cabinets and drawers as well as material finishes with a click, walk around freely, open drawers-- and even remove stuff by placing in the waste-sorting station.

Another feature is the ability to view the kitchen from different perspectives. You can shrink or stretch yourself to move around the kitchen at the size of a 3.3 foot-tall child or a 6.4 foot-tall adult.

“This could be useful for the user, since walking around the room in someone else’s shoes enables you to discover hidden dangers or possible design solutions,” explains the company.

Using the link below, you can find an email address to give feedback on how to improve the IKEA VR Experience. The IKEA VR Experience will be continuously updated until August when this particular pilot test ends.

Go IKEA Furnishes Steam with VR App Solution

Holonyne’s WallSite Makes Its Debut

  • PDF

RPV Digital Zipper WallSite

A design, production and programming management firm specializing in large-scale digital environments for entertainment, commercial, and exhibition industries, Holonyne Corporation debuts WallSite.

Both NEC Display Solutions of America and RPV commissioned full-length, digitally immersive WallSites for their respective exhibition stands at InfoComm 2016.

Developed by Holonyne founder Jon 9, WallSite showcases the company’s wide-range of visual display and communication options for the advertising, corporate and entertainment industries, needing immersive digital branding experiences.

Jon 9, based in Los Angeles, is a creative technologist who uses advanced production techniques on massive display systems to connect people with stories and ideas.

“As the demand for large-scale complex interactive multi-screen video wall environments continues to grow, so does the need for new and compelling ways for brands to tell their stories and showcase their products,” states Holonyne’s Jon9.

NEC commissioned a 16 screen,15:00 minute WallSite that draws on imagery from fashion photography, gaming, travel, nature, framed with a new videowall artwork, all created by Jon9. “THE NONAGON” features a 9-chambered virtual reality interface that the viewers travel through to experience different segments of the content. Jon9 has included relevant graphical comments and quotations throughout and integrated NEC’s current marketing themes. It showcases the intersection of art and technology, and how they are merging in the commercial communications space.

The video art piece, RUNNING THE HUMAN RACE IN THE 9th DIMENSION, is built from short clips of 999 video files samples from the internet, assembled on the NEC videowall in a hyper-sampled multi-layered montage that speaks to how our human identities are increasingly being defined by our online personas. THE NONAGON WallSite also includes stunning portrait photography of Dita Von Teese by award-winning photographer Scott Nathan, ultra-high resolution videography from the slopes of MacchuPicchu in Peru, and work by other photographers and media makers. Content was assembled and curated by Warren Noronha, Creative Director at Holonyne. THE NONAGON project is powered by Aviary Par4Keet servers from Green-Hippo.

The RPV WallSite (photo above and entitled the “Digital Zipper”) features 5 different technologies all displaying the same panoramic image. Shown in the photo above, the RPV WallSite, designed and produced by JON 9, includes imagery from RPV projects, panoramic beauty shots and informative graphics assembled into an 8:00 minute montage.

Jon 9 worked closely with RPV in development of the content formatting to make sure that the pixels on each display surface are perfectly in line with the optimized content to create a single image using five different resolutions and aspect ratios. The servers to drive the Digital Zipper are Coolux Compact Players programmed from Christie Digital.

Jon 9 / Holonyne currently serves under contract to global outdoor advertising firm JCDecaux as the Director of Production & Programming for the IEMS – the world’s largest immersive digital signage system at LAX International Terminal, managing all post-production and programming for luxury clients.

Go Holonyne

Daktronics Digital Signage Solutions at InfoComm

  • PDF

Daktronics  and ADFLOW Networks stand

If you are in Vegas for InfoComm, Daktronics won’t have to go far to show you recent installations. Daktronics has several new high-profile local video installations: the T-Mobile Arena selected Daktronics to design, manufacture and install 25 LED video displays in and around the new venue which opened last month. It includes the first see-through display in the city--and one of the largest in the United States.

In addition, GGP’s Fashion Show, the most prominent shopping center along Las Vegas Boulevard, enlisted Daktronics to help revamp their plaza’s outdoor digital signage. All told, it includes more than 929 sq. m (10,000 sq. ft.) of Daktronics-manufactured LED video.

Daktronics stand

Inside the Las Vegas Convention Center, Daktronics will show a 1.9 mm high resolution display and talk about ADFLOW Networks-- recently acquired by Daktronics for its delivery of digital media solutions to retailers, convenience stores and other businesses. Daktronics will show how they can now impact a diverse group of digital signage applications.

In addition to showcasing ultra-HD LED video, Daktronics will also display its wide range of differing pixel pitch technologies on a module wall consisting of 1.9, 2.6, 4, 6, 8, 10, 15 and 16 millimeter line spacing as well as Daktronics proprietary 13HD and 15HD pixel layouts.

Go Daktronics

The Stadium with the Largest “Digital Wrap”

  • PDF

West Ham United

The London Legacy Development Corporation (LLDC) Planning Decisions Committee approve the proposal to install the largest stadium exterior digital displays in Europe at the Hammers’ new home on Queen Elizabeth Olympic Park.

The Club and its stadium partners-- working with leading digital experts—plan to revolutionise the exterior of the Stadium: the largest digital screens in Europe, measuring a massive 83m by 12m, installed on the outside of the Stadium (and flanked by 68 12m high fabric panels similar to those used at Wembley Stadium, the Emirates Stadium and Celtic Park).

The new installation will benefit all partners of the Stadium, enabling events throughout the year, including West Ham United matches, to have a highly-visible, cutting edge digital platform for content, information and promotional material, all in HD.

The screens are expected to respond to different brightness settings, so definition remains at an optimum level for day or night games in any weather condition.

Inside the stadium, Daktronics is helping on what they call the ​​Largest In-Bowl Displays in Europe.  They will install two large LED video displays at Queen Elizabeth Olympic Park Stadium, London, in time for 2015 Rugby World Cup. Starting in the 2016-17 season, these displays will be the largest in the English Premier League when West Ham United FC calls the venue home.

Each display will measure 8 meters high by 26.7 meters wide to provide more than 420 square meters of displays space combined. Each display will feature a 15HD pixel layout for  image clarity and contrast with wide viewing angles ensuring a great view from any seat in the stadium. The displays feature variable content zoning allowing them to show one large image or multiple separate zones to show any variety of live video, instant replays, scores and statistics, graphics and animations, and sponsor messages.

"Daktronics is really excited about being part of such a legacy project," says Daktronics Regional Manager Ewan Prentice. "This stadium has already played host to many records through the London 2012 Olympic Games, and now, by installing the largest stadium video screens within Europe, adds another."​

Watch The Video on the Stadium with the Largest “Digital Wrap”

Go Approval for the Largest “Digital Wrap”

Transparent and Glass XT3, LED Display from Nexnovo

  • PDF


The Shenzhen company GWS you may have seen at an ISE is changing its name to Nexnovo, but they remain innovators in transparent and glass LED displays.

These displays don’t show off well in photos but have a certain appeal at retail.

They sell their see-through glass LED displays to many retail outlets like McDonalds, Jaguar dealerships, and Italian fashionistas… but applications even include stage backgrounds (like on example in Greece, shown in a photo below).

Nexnovo at McDonalds

Nexnovo says it spent 2 years in R&D on its latest model, XT3.

This transparent LED display has no any screw visible on outside-- and glass cover on both sides for stronger protection (in case of accidental touching). News on this model doesn’t yet appear on the website, but we can share what we know at this point.

XT3 offers a high transparency of more than 68% and high brightness of 6000 nits-- making it a choice for chain stores and retail shops who want a classy and unusual digital poster. The hi-res pixel pitch is 3mm (2.5mm very soon) and it’s light (about 24kg with carton box packaging) for convenient transportation.

Nexnovo uses an outdoor standard LED with anti-UV, damp-proofing and high brightness. The maker says the display lifetime can reach up to 4-5 years.

Nexnovo’s core technology is 3D SMT where they hold global patents. With this technology, they minimize hardware to increase the transparency, and the LED light connects with their PCB to provide a stable connection and performance.


Christie’s New GS Series Laser Phosphor Projectors

  • PDF

Christie GS Series

Adding to their 1DLP line-ups, Christie introduces four new affordable premium performance ultra-quiet GS Series laser phosphor projectors, including two HD models with BoldColor Technology, in a compact package for discreet installations in venues such as corporate meeting rooms, trade shows, entertainment venues and rental staging.

More advanced than previous GS models, the four professional-grade models use a grid-based warping and blending processor and also have an option for camera-based warping, blending or stacking to make setups faster and simpler.

They can also be rotated 360-degrees and used in portrait orientation, making them ideal for complex setups in rental staging and medium-sized fixed applications. At only 35dBA, users won't be distracted by projector noise, and the new design (sleeker blends seamlessly into any environment. Lightweight and compact, the four new models use a laser phosphor light source with a 20,000 hour life for low maintenance and a low cost of ownership.

While all four models tout improved colour performance, the 850-GS models incorporate Christie BoldColor Technology for premium colour performance. The increase in colour balance to improve colour accuracy results in the extreme bold colours audiences prefer.

"With two new HD and two more WUXGA laser phosphor models, Christie has a wide-ranging 1DLP® line-up including both lamp and laser phosphor options ranging from 3000 to 13,000 lumens without limiting options to one technology or another," says Curtis Lingard, product manager, Christie. "Our customers said they still need the choice between lamps and laser phosphor, and Christie offers that choice."

Featuring bottom-side HDMI connectivity and rear cover, the new Christie GS models can be ceiling mounted and have a very clean look without all the unused connections, cables and keypad being exposed. All RJ45 connections are fully compatible with the rugged and lockable XLR-shell connection to protect and avoid having to re-terminate cables onsite.

"Designed primarily for a digital workflow, the new models have a 3GSDI, DVI-D and two HDMI inputs but still allow for analogue signal via an HD15 connection making the new GS models a perfect fit for live events and fixed installs," added Lingard.

Available in black or white and backed by a 3-year parts and labour warranty, the new Christie GS Series models ship in the summer of 2016.

Go Christie GS Series models

Leyard 8K Video Wall Sweeps Awards at NAB 2016

  • PDF

Leyard TW Series LED video wall

Leyard and Planar (a Leyard company) pick up five of the Best of Show Awards, presented at the 2016 National Association of Broadcasters Show (NAB) in Las Vegas by NewBay Media’s Broadcast & Video Group.

NAB is the world’s largest annual conference and expo for professionals who create, manage and distribute entertainment across all platforms, covering an array of advances in advertising, virtual reality, and content creation.

The honors were awarded for the highlight of the Leyard and Planar booth, an enormous 8K Leyard TW Series LED video wall. The video wall measures more than 31 feet wide by 18 feet tall (9.5 meters by 5.5 meters) and is composed of 64 Leyard TWA1.2 LED video wall displays with a 1.2 mm pixel pitch, delivering 7680 x 4320 resolution. At a distance of 9 to12 feet from the video wall, says Leyard, “the pixels are indiscernible.”

The Leyard TW Series is a line of fine pitch LED video walls available in 1.2, 1.8 and 2.5 millimeters pitches. The Leyard TW Series is architected to support the highest pixel density and delivers benefits unique to its "flat panel" design including a 16:9 form factor optimized for the most popular high resolution standards, ease of installation and service, and flatness and uniformity.

NewBay Media’s Best of Show Awards at NAB are evaluated by a panel of engineers and industry experts, and are selected based on innovation, feature set, cost efficiency and performance in serving the industry.

Go Leyard 8K Sweeps Awards at NAB

SnapAV and Sunbrite TV in European Expansion

  • PDF


SnapAV bought Sunbrite TV in late 2015, and now they seek expansion into the European market.

SnapAV designs, manufactures and distributes more than 1500 pro products in 17 product categories including acoustic treatments, audio, bulk wire, cables, connectors and adapters, hardware (now including the full Sunbrite TV range ), IR products, Labour saving devices, media distribution, mounts, power products, pro control remotes, projection screens, rack products, structured wiring, surveillance, wire management and wall plates and boxes.

Sunbrite TV

Sunbrite TV pioneered the outdoor television category and provides all-weather outdoor TVs to the residential, commercial and digital signage markets. Sunbrite TV’s are designed, engineered and assembled in California and the Company recently launched its award winning 84” 4K Ultra HD Outdoor TV.

Sunbrite TV is also the outdoor display of choice for many professional sports stadiums in the US including Yankee Stadium, Gillette Stadium, Wrigley Field, Soldier Field and Marlins Park.

SnapAV have engaged consultancy firm MIST Consultants to build the distributor base across Europe with full support from the senior management of both SnapAV and Sunbrite.

Sunbrite Digital Signage

Paul Hartridge, MD of MIST Consultants, says “We have a great deal of interest but we continue to search for the best options in a number of regions here in Europe. The opportunity to partner with two extremely successful US brands under the SnapAV umbrella and be part of long term strategic European development is a very exciting prospect. I am sure in the coming weeks there will be a number of announcements but we continue to look to identify additional partners in certain regions. I would welcome any enquiries from companies interested in discussing this rare opportunity.”

Go SnapAV

Go Sunbrite Outdoor TV

Go Sunbrite Digital Signage

Digital Signage on a Plate

  • PDF

'Le Petit Chef'

We generally think of visual mappings as vast projections onto buildings, viewed by crowds at large public events.

Now one Belgian-based company demonstrates there’s a market for small-scale visual mappings for smaller groups of people—and maybe a whole new market to be discovered in restaurants.

An artistic collective run by Antoon Verbeeck and Filip Sterckx in Belgium uses 3D projection mapping techniques to tell stories via projections on buildings, in boxes, on shapes or simply on the ground.

Belgians are renowned for their food skills so it’s no wonder that Skullmapping (OK, it’s not an appetizing name but they didn’t expect to end up in the restaurant industry) decided one day to create Le Petit Chef -- the story of a tiny animated chef who is projected onto diners' plates and proceeds to 'cook' their food, on their plates in front of them.

"Originally we created 'Le Petit Chef' for an event or two, to show people what was possible with mini-mappings," says Antoon Verbeeck, co-director of Skullmapping. "Then, when a large amount of restaurants and hotels started calling us after the first video, we realised that this concept could really bring visual mapping into the hospitality sector."

'Le Petit Chef

Once ‘Le Petit Chef’ went viral on the internet, Skullmapping was contacted by various high end hotels and restaurants from across the world, ranging from Russia to Dubai, to see if it would be possible to licence the use of the animation or make custom made projections.

For the projection of their mini-mapping, the Skullmapping team chose to use Panasonic PT-VZ570 LCD-projectors. The projectors feature a contrast ratio of 10.000:1 with a brightness of 4,800 lumens. This meant that the team at Skullmapping could use a resolution of 1920 x 1200, vital for their productions.

In traditional projection mapping displays there is a distance between the spectator and the projection. However for this project it was important to have this high resolution because it is focused on miniature elements, with spectators extremely close to the screen. Without high resolution, images become pixilated, making the animation less readable.

The skullmapping team create the animation by acting out the motion capture in a studio. It takes approximately four to five weeks to develop one video, from the development of the concept to when the video goes live online.

“People think that the 3D effect that you see in the movie is a hologram or a 3D projection. It’s actually a normal projection, but it is a specific optical illusion that we use. By using a long distorted image from the right point of view, you get a 3D effect or illusion,” adds Sterckx.

It’s a new way of thinking about visual mappings: Initially the mapping focused on a main meal. The video proved such a success on YouTube (4.3 million views in the first 10 months that Skullmapping added an entrée, a fish dish-- and even came up with the second story, the bouillabaisse. Now the mapping consists of a full meal including an entrée, main course and dessert.

“The concept of Le Petit Chef originated from a request from a client who wanted a table mapping for an event,” Verbeek explains.

“Naturally, table mappings had been done before, but these were mostly graphic mappings. We found it interesting to do something with a little figure on the table that cooks your food.”

The Skullmapping team created the animation by acting out the motion capture in a studio. It takes approximately four to five weeks to develop one video, from the development of the concept to when the video goes live online.

“People think that the 3D effect that you see in the movie is a hologram or a 3D projection. It’s actually a normal projection, but it is a specific optical illusion that we use. By using a long distorted image from the right point of view, you get a 3D effect or illusion,” says Sterckx.

What’s not an illusion is the solution of an age-old problem: Skullmapping has found a value-added way for high end restaurants to keep their clients entertained while waiting for prepared food.

Go Panasonic’s and ‘Le Petit Chef’