Kiosks/TouchScreens/Interactive

AR-based Interactive Displays Debut in Japan

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Toppan Printing Co Ltd., is testing a terminal that looks like a vending machine

Augmented reality (AR) technologies, which superimpose information from computers on real fields of view in real time, are now in use on streets in Japan.

For example, they are now being used for improving item description on digital signage, providing new features to show windows and helping shoppers find stores.

One of the Japanese companies, Toppan Printing Co Ltd., is testing a terminal that looks like a vending machine but features AR functions to showcase products at several Ito-Yokado supermarkets.

Consumers can use their mobile phones to read the QR codes (printed together with sample product information on electronics fliers available on Toppan's website). After completing member registration on the web, they receive a QR code. When they show the QR code to the camera equipped on one of the terminals, they can get a sample product.

When the package of a sample product is shown to the terminal's camera, the display on the terminal superimposes the description of the product on a real image.

In other examples from Japan: Sony Music Communications Inc (SMC) and Sky&Road Co Ltd are providing the "interactive show-window display using AR technologies" offering shoppers new experience. When a person stands in front of the display, it superimposes a virtual image around the person in the real image by using face recognition technology.

Go AR in Japan

Holografix Tube

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Holografix Tube is a POS retail display with a stand-alone application of Holografix projection technology and an HD media player (network compatible). One animated custom logo included.

Available in different sizes: 24" up to 103," this design-tube is an easily transportable eye-catcher.

Go Holografix Tube

All a Matter of Degrees: SpotDAP Directs Sound

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The French-made SpotDAPs directs sound exactly where you want it (within 3 degrees of directivity) and we” spotted” it because SpotDAP is up for an innovation award in Netherlands.

Pointing a SpotDAP towards sculptures or paintings can give the impression that they are alive with sound. Or direct the sound across passage ways to attract visitor attention.

SpotDAP is based on American Technology Corporation's patented HSS HyperSonic Sound System. The tight directionality of the SpotDAP should significantly reduce the noise levels in any situation where ambient noise is an issue.

Another SpotDAP feature is its ability to project intelligible sound a long distance, even up to 20 metres. Applications include points of sale, digital signage, grocery stores, kiosks, lobbies, banks, parks and museums.

The SpotDAPs are small and lightweight. All their elements are contained within the enclosure (digital processing, amplification and emitter devices) therefore they are very simple to install.

No audio amplifier is necessary as the SpotDAPs works along the same principles as an active loudspeaker.

Go SpotDAP