Industry News

Scala Drives Retail Wayfinding in Moscow’s Crocus Group

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Crocus-Scala

Russian developer Crocus Group chose Scala to drive a wayfinding digital signage installation in four shopping centres across Moscow, as well as in a concert hall.

Crocus Group, a partner of Russia’s Ministry of Economic Development, has deployed the Scala-based digital signage solution to drive 25 full-HD touchscreens in each location. The screens are deployed to make interactive navigation possible for on-site customers.

Each screen is mounted in portrait mode and connected to an individual Scala digital signage player. Crocus Group centrally manages the interactive digital signage wayfinding solution, either uploading content manually through the Scala Content Manager interface or automatically downloading it from various websites.

The Crocus Group website database is also connected to the network. In addition, the team at Crocus Group uses Scala Designer to add banners or scripts to the content appearing on-screen.

The wayfinding solution allows visitors to use the screens as if they were using a personal tablet to access content such as location maps, advertising, site news and-- in the case of the shopping centres-- a mall store list.

Crocus Group plans a network expansion in the near future and expects to double the size of its digital signage network with the opening of new locations.

The gross area of Crocus Group’s completed projects exceeds 1.9 million square meters and approximately 6000 people are employed by the group.

Go Crocus Group and Scala

ONELAN at Infocomm MEA 2014

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ONELAN 4K

At Infocomm MEA. Onelan showcased its latest range of players including its 4K player range, and demonstrated its feature video wall capability and built-in Quividi audience measurement solution.

The new players are multi-zone players that can support mixed screen orientations making them suitable for feature video walls and retail applications.

Sales and marketing director Hugh Coghill-Smith described them as ‘players and entry-level videowall controllers’, adding: "We’re not really focusing on single-screen 4K [with these players]; our main focus is videowalls."

On the stand, ONELAN demonstrated a player delivering 4K content across four HD screens. Alternatively, a single player can deliver 720p content to nine displays.

The players support IP streaming of 4K Ultra HD video, MPEG and audio streams and can also serve video streams from local storage. Other features include Wi-Fi, touch options and zone transparency. They are powered by 4th Generation Intel Core processors and HD 5000 graphics. Native 4K content can be played in H.264 at 30/60 fps and up to 16 HD video zones can be supported. Fanless solid state options are also available.

As with all ONELAN products, the 4K players are Linux based and highly reliable, making them suitable for 24/7 applications.

Go ONELAN's New Range of 4K Players

NEC Showcase Sees 35% Increase

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NEC Solutions Showcase

The new two-day format worked as this year's NEC Solutions Showcase had more than 1500 unique, an impressive 35% increase on last year's attendance.

Nearly half were end users who wanted to see end-to-end solutions and understand how these solutions might be applied to their specific needs.

"We have enjoyed an extremely successful 6th Showcase with very positive feedback from our partners who help make this such a unique event" says Simon Jackson, VP NEC Display Solutions. "The decision to extend to two days was certainly the right one when we consider the increase in attendees, it was always busy but not overcrowded. Other events running in parallel for the inaugural London Digital Signage Week were also well attended and we are delighted that Showcase has become the foundation to instil new developments, innovations and partnerships - driving the industry to yet greater achievement."

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ZetaDisplay's Annual Report

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Leif Liljebrunn

Time for the annual report: are we making any money?

In the latest annual report for ZetaDisplay, CEO Leif Liljebrunn reports that during the most recent 5-year period ZetaDisplay has more than doubled its turnover.

"We are seeing continued strong growth in the market. Digital communication is now a natural aspect of the new retail concept that the sector is developing for the future. The goal is growth, and during 2013 the company achieved a turnover of MSEK 60.9 (52.8), an increase of 17%," writes Leif Liljebrunn in the CEO's comments.

"The gross margin was lower than in the previous year, ending up at 52.5% versus 55.2%. The main reason for this was that the digital systems share was relatively high in the first quarter. During the year we have chosen to invest in new markets in the Baltic and Benelux, and we have also dedicated new sales resources to international clients in Europe. This has loaded the profits by about MSEK 2 and to some extent the margin too, as we have been aggressive in finding key clients in new markets."

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World's Largest Free-Standing Video Wall Totem

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Messe Düsseldorf

Messe Düsseldorf's north entrance hall now features “the world's largest free-standing video wall totem” with a height of almost seven metres. The digital installation replaces printed posters that once hung in the same place.

The fairgrounds turned to an industrial computer integrator with a digital signage division (InoNet Computer GmbH) for design and construction of the video wall which consists of 24 NEC 46'' screens.

The structural integrity of the wall presented quite a challenge: at a height of 6.80m, the stability of the construction is critical. Proper ventilation also came under careful consideration to keep the screens from overheating under constant operation. Driving the installation is a single InoNet Magnius video wall controller, which can daisy chain up to 144 screens.

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